During the summer of 2017, I was given the opportunity to intern with BANGS Shoes as a merchandising team member. I was responsible for coming up with new colorways for their signature high top shoe.
BANGS Shoes is a company that really values adventures and travel. Therefore, I started by gathering images that represented this. From there, I used the eyedropper tool within Adobe Illustrator to sample colors from these images and applied them onto the shoes. With my results, the founder and CEO of BANGS, Hannah Davis, conducted a survey that their customers and brand ambassadors responded to. With the information we gathered, we decided on two designs that released during the Fall of 2017.